What you’ll learn
- Calculate conversion with correct denominators
- Build scenario-based plans
- Review quality and cost alongside activity
Who this course is for
Recruiting leaders and growth managers
Before you start
No purchase or account is required. Use fictional information in exercises. Read the explanation, study the worked example, try the exercise before revealing the response, then revisit the idea in the course knowledge check. Practical assignments take longer than reading alone.
Course assignment
Assemble the lesson exercises into a practical plan. Identify assumptions, evidence still needed, an accountable owner, and a review date. Explain one decision you changed and why.
Build an auditable recruiting plan
A fictional completed cohort includes 200 contacts, 40 conversations, ten interviews, four offers and two starts. Included recruiting costs are $10,000. Leadership wants four starts next period but has limited panel capacity.
- Calculate the four adjacent rates and cost per start.
- Explain the cohort and cost definitions.
- Backsolve the target under base and lower-conversion assumptions.
- Compare required work with capacity and write a cautious forecast note.
Review a model recommendation
Expected sample results are 20%, 25%, 40%, 50% and $5,000 per start. The plan is a scenario and must not turn assumptions into guaranteed outcomes.
Self-review rubric
- Evidence: distinguish confirmed facts, fictional assumptions and unresolved questions.
- Application: connect the proposed actions to the actual person, role and operating conditions.
- Accountability: identify owners, dependencies, stop conditions and review dates.
- Judgment: explain the trade-offs and why an alternative was rejected.
This is learning feedback, not a hiring assessment or credential.
Return and retrieve
After a few days, explain the main decision without reopening the worked response. Then compare your reasoning and revise one weak part of your plan.
Knowledge check
After the lessons, test your decisions on three scenarios. Feedback explains the reasoning; results are practice feedback, not certification.
Take the knowledge checkConnect this course to the complete process
Work through the connected case, practice the conversations and add this course’s work to your final project.
Sources & further reading
Instruction, cases, exercises and worked responses are original academy material. External references support concepts; they do not endorse the academy.